Session replay platform selector

1. Main session replay goal

Marketing CRO, product debugging and customer support need different tools.

Conversion optimization (CRO) and landing pages Product UX debugging / SaaS app Quick UX insight without budget Form and checkout analysis

2. Monthly budget

Clarity is free; Hotjar and Mouseflow from ~$30-40/mo.

Free / minimal Up to $100/mo $100-500/mo Enterprise - quote OK

3. Monthly traffic (sessions)

Plans have session limits - Clarity has no limit on free plan.

Up to 10k sessions/mo 10-100k sessions/mo 100k+ sessions/mo

4. Priority feature

Surveys, chat and error tracking are different selection paths.

Heatmaps and recordings Surveys and user feedback Error tracking + replay Live chat + recordings

5. GDPR / data hosting requirements

EU hosting and PII masking affect vendor choice.

EU hosting / GDPR priority Standard - PII masking is enough Minimal - mostly domestic traffic

6. Who analyzes recordings?

Marketers vs engineers - different interfaces and integrations.

Marketing / CRO Product / UX designers Engineers / dev

7. What are you recording?

Mobile apps require SDK - not every platform supports them.

Website / store SPA app (React, Vue, Angular) Mobile app (iOS/Android)

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