GA4 · BI · Data Governance · AI
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Practical guides, tools and analysis on GA4, GTM, BI, Data Governance and AI. Start with a problem or explore the recommended resources.
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Courses, catalogues and guides that help you move from a question to a concrete action.
AI in E-commerce for Marketers
7 modules, quizzes and certificate - from the AI landscape to feed, campaigns, CX, GA4 analytics and governance.
Start courseGA4 Events Encyclopedia
Complete GA4 event reference with documentation, code examples and search.
Open encyclopediaData Governance resources
Checklist, guide, Consent Mode audit and GA4 tools - from self-assessment to rollout.
Open DG hubWeb Analytics resources
GA4 auditor, GTM tools, Consent Mode, Piwik PRO, server-side and implementation services.
Open hubChatGPT Ads in Poland
Self-serve Ads Manager is available. Ad format, targeting, comparison with Google Ads and Meta Ads, and a first-test plan.
Open hubAI models overview
Leading AI models compared - costs, capabilities and business recommendations.
View catalogueConsulting services
GA4 audits, implementation, Power BI, Piwik PRO, Data Governance and analytics retainers.
View servicesTableau vs Power BI vs Looker Studio
BI platform comparison for 2026 - pricing, features, learning curve and selection guide.
Read the guideConsent Mode Basic vs Advanced
Which mode to choose in Google Consent Mode v2 - modeling, cookieless pings and GDPR.
Read comparisonNeed individual support?
I offer consulting, audits and implementation of GA4, Piwik PRO, GTM and dashboards in Looker Studio and Power BI.
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