Cookiebot
Popular CMP with Consent Mode v2 and Google CMP Partner certification
Cookiebot, OneTrust, Didomi, Usercentrics, CookieYes, iubenda, CookieYes, iubenda, Cookie Information and Osano. Search, filter and compare.
CMP platforms (SaaS) - not implementation services.
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Popular CMP with Consent Mode v2 and Google CMP Partner certification
Enterprise CMP and privacy governance leader with full TCF 2.2
CMP for publishers and brands with TCF and consent UX focus
German CMP with Consent Mode v2 and Google CMP Partner certification
Affordable CMP with free plan and fast GTM integration
CMP bundled with generated legal documents and privacy policy
Danish CMP - Google CMP Gold Partner with native Consent Mode v2
Global CMP focused on multiple jurisdictions (EU, US, UK)
I help choose a CMP, configure a GDPR-compliant banner, connect Consent Mode v2 in GTM and verify data quality in GA4.
A CMP (Consent Management Platform) collects and documents user consent for cookies and data processing. In the Google ecosystem, integration with Consent Mode v2 is key - without correct consent signals GA4 and Google Ads lose conversion data. Choose a CMP by scale (SMB vs enterprise), TCF 2.2, jurisdiction and stack (GTM, CMS, analytics).
Consent Mode v2 requires correct CMP + GTM setup - a GDPR banner alone is not enough. Cookiebot and Usercentrics are a fast path for SMB with Google CMP Partner certification. OneTrust and Didomi dominate enterprise and programmatic (TCF 2.2). iubenda combines legal documents with a banner; Cookie Information is a Danish Google CMP Gold Partner for the EU.
A CMP is a platform with scanning, consent records and integrations (GTM, TCF). A simple banner without CMP often fails audit and Consent Mode requirements.
Both are Google CMP partners and good for SMB/mid-market. Cookiebot - more popular globally; Usercentrics - stronger in DACH and EU enterprise.
For enterprise, multiple domains, TCF 2.2 and programmatic ads. Cost and implementation are much higher than SMB CMP.
From €0 (Cookiebot up to 50 subpages, CookieYes up to ~25k PV) through €4-10/mo (iubenda, Cookiebot Premium) to several hundred+ EUR/USD/mo (enterprise).
A CMP supports consent collection and documentation but does not replace legal basis, privacy policy or processor agreements.
Google mechanism passing consent signals to GA4 and Ads. Requires correct CMP + GTM integration - critical for remarketing in EEA since March 2024.
iubenda - when you need legal documents + banner in one package. Dedicated CMP (Cookiebot, Didomi) - when ad-tech and Consent Mode are priorities.
Deploying a banner without Consent Mode v2 in GTM - users see consent UI but Google tags still behave as before GDPR.
For informational purposes. Verify pricing and features with vendors before purchase.